BaByliss, a world-renowned brand in professional hairstyling tools as well as in hair care products, the brand’s professional image was well received by the Parisian in the 60’s of last century. Having established the brand successfully in Europe, BaByliss sold its top-tier, professional lines to over 60 countries around the globe. 

BaByliss works closely with the professional hairstylists in developing the state-of-the-art tools, while at the same time it incorporated the latest technology from the professional lines into the consumer lines in order to serving the public with dedication. To further enhancing the brand image, BaByliss imposes the same measures in the hair care product lines. This was evident in 2012 when the company received the Award of The Best Female Consumer Products Brand.